Chrome Eau de Toilette
Dedicated to moments of authenticity and to joie de vivre, Azzaro Chrome celebrates the values of sharing by paying homage to the unwavering bond between a father and son. It is a unique relationship, just like the one that designer Loris Azzaro shared with his grandson Romain.
As a child, Loris Azzaro enjoyed dreaming on the beach, watching the Mediterranean take on its silver glow. He vowed to create an Eau de Toilette characterized by freshness and the color azure blue... And so Chrome was born in 1996. Its bottle and the liquid within exude sunshine, light, azure blue, and the infinity of the sky, sweeping you away with it.
Chrome is a wave of freedom that has taken the world of men's fragrances by storm. The fragrance radiates energy, invigorates us and lends us wings, bestowing audacity ? and even more so when it is shared.
The new Azzaro Chrome campaign retells this story with tenderness. In Antiparos, Greece, a villa with clean, simple lines overlooking the sea serves as the backdrop for an unforgettable moment shared between a father and his son. Director Christopher Hewitt is the mastermind behind this new ad campaign, giving it an incredibly modern feel with his highly graphic visual approach.
Emblematic of the ""Citrus Woody Aquatic"" family, Chrome is an original combination of fine ingredients.
The perfumers of Azzaro Chrome are unanimous that a single delicate harmony distinguishes this fragrance. The natural warmth of mate leaf encounters the persistent freshness of bergamot and the luminosity of transparent musk. An innovative, original fragrance and source of well-being that is instantly recognizable among thousands.